Review: The Egg Perfect Egg Timer

As with many people, hard boiling an egg is not necessarily difficult. The tricky part is getting the yoke part to be the perfect yellow without being runny or gray in color from over-boiling. I found The Egg Perfect Egg Timer at a home store in town since I had not heard about this product before, I was skeptical.

The concept is simple. Place The Egg Perfect Egg Timer into the cold water with the eggs. As the water boils, the timer changes from red in color to purple, starting with the edge and in toward the middle. The timer becomes more purple in color the further hard the eggs turn in the boiling process.

Pros

    When the eggs are turned off and taken off the stove when the Egg Timer is turned the color purple you intend, the eggs are consistently boiled appropriately and I have not yet seen a gray yoke.
        The Timer cleans well and turns back from purple to red as it cools, so it is easy to use over and over again.

      Cons

        The colors red and purple are hard to distinguish between, especially through boiling water.
        The white text is difficult to read through the boiling water.

      Although I do highly recommend The Egg Perfect Egg Timer for the best cooked eggs, I would recommend the company try different colors instead of red to purple so it would be easier to read. I also would find it an improvement to find a way for the “timer” to actually sound at each level of doneness so the user does not have to stand there and watch water boil.

      Have you used The Egg Perfect Egg Timer? Please add your thoughts below.

Branding: Why You Need It

Hello! I hope you enjoy the look of my new website. I am excited to present my new brand to you.

Why Do You Need A Brand?
You need to have something that makes other easy to recognize your business. If done correctly, a logo can portray a lot of emotion without a lot of words. I want those who come in contact with my brand to smile and know that my brand is down to earth and easy to work with to get your project finished in a timely manner to the best of my ability.

Brand Yourself
I highly recommend you read the book Branding Yourself by Erik Deckers and Kyle Lacy about how to create your brand. This book is whitty as the authors use terrific examples on how to create your brand using social media.

Be Professional
Just having a logo and professional business card portrays yourself as someone who strives to go the extra mile to succeed. It gives a sense of added value to your business and people will pay for the brand.

Related Posts
Make Yourself Known
Shy Person Marketing
show-that-winning-smile-be-your-brand/” title=”Show That Winning Smile: Be Your Brand
3-tips-to-develop-your-personal-brand/” title=”3 Tips to Develop Your Personal Brand
finding-time-to-advertise-your-brand/” title=”Finding Time to Advertise Your Brand

My New Boss

He may only be seven weeks old, but he is very demanding on directing my time both day and night. My newborn has definitely changed everything I knew about working from home. He might sleep a lot, but he also feeds and cries a lot at unpredictable times. It always seems I just get him down for yet another nap and he does not stay asleep very long. This new mom sure has a lot to learn, but here is what my new boss has taught me so far:

Time Management

I have learned that the second his eyes close and I am able to put him down for a minute (or two?) I find something to do, such as fix his bottles, eat a sandwich, or play with the dog. I find myself being more productive both personally and professionally because I cannot spare one moment when he is sleeping.

Juggling

My new boss weighs roughly thirteen pounds. Just enough to become heavy over the course of the day. I have learned how to juggle his little frame while running errands, attending webinars and teleconferences, and feeding the dog.

Working at Home is Not for the Faint

I always knew being a stay at home mom was a full time job and I always admired how they got so much done at home. It takes a strong person to care for their little one 24/7 along with freelancing. I am still trying to find all the hours in a day.

Back To Work!

I am happy to report that my maternity leave is over and I am back! Officially, I am now a full time freelancer and work at home mom to a 6 week old and so far it has definitely been a huge change as I learn to juggle being a mom and running my business.

The latest to report is that my business name is officially registered and the logo is almost finished. I am so excited to continue to improve this website and hope to have a redesign soon.

Please comment below what you either like or dislike about this website so I can work to keep the good and toss the not so good.

Book Review: 103 Ways To Create Sharp Blog Content: By Sara Lancaster at No 2 Pen SHARP


Have you found yourself sitting down to write your blog article, only to have no idea what to write? It can happen to any writer from time to time. Author Sara Lancaster has been in your place and has written an ebook with 103 ways to not only find something to write for your blog, but write substantial content to make your blog stand above.

Lancaster uses bright colors and pencil tips to highlight headings and to be sure you do not miss important tips. Each tip is numbered to be used as a reference in the future when you are stuck for a blog topic. It is obvious Lancaster did her research in the industry to provide multiple real blog examples to work from and really drive home each tip.

Some of the tips found in this ebook should be common knowledge to the average blog writer. Tip #5 asks you to think about you your readers are and write for them. She goes on to mention that blogs should have limits on how much personal information is given for a professional site, although readers do want a few tidbits of information so they get to know you.

Lancaster uses this ebook to talk with you and not at you. She reminds you in Tip 36 that you are smart and you should listen to your own inspiration. She suggests you think of a topic you are interested in finding out more information and use that as a basis for an article. If you are wondering, perhaps others out there are also wondering.

103 Ways To Create Sharp Blog Content is a quick read and full of useful tips and strategies to make your blog stand out. After you read this book, be sure to keep it handy as a reference for the next time you find yourself stuck for content.

Be sure to head over to No. 2 Pen and check out more by Sara Lancaster and to purchase her book.

Other Book Reviews by More Specifically
What Every Copy Editor Needs To Read
The Book Every Freelancer Should Own
Grammar Girl’s 101 Misused Words You’ll Never Confuse Again by Mignon Fogarty
Take Control of Your Paperless Office, Joe Kissell, O’Reilly Media

Hiatus

Hello. This blog will be on hiatus while I take maternity leave. Please look for me again in May. I will miss you all, but am excited to focus on my new family. Thank you.

~Andrea

Know Your Limitations

Having always worked full time, I had specific hours I had to work and a boss checking in on my projects to make sure I am on task. Freelancing gives me the freedom to work on my own time.

Freelancing part time always gave me the ability to pick my projects and I could always choose to turn something down if I did not have time for it or just did not feel like the project fit my skills. Since I am transitioning, I have that fear that many beginner freelancers have that I won’t get enough clients or make my bills because of lack of work.

This fear has pushed me to take on every project that has come my way. I am still in the transitioning phase of life as discussed in my previous blog entry. I am working full time for a job I love and am blessed to continue with them on contract after my maternity leave. I am also blessed with a few clients that will be around for awhile. Along with preparing for a new baby and all that entails.

These are all great things and I am very excited for each of them.

However, everything all at once has taken a toll on my brainpower as well as my sleepless, pregnant body.

I am learning now that I have to learn my limitations, even for good things. I know that right now I am truly not able to work the 12 hours between full time and freelance a day that I once could. This is not good for myself and my work will start to look sloppy.

With that in mind, I am setting up a few boundaries to try to maintain. Here is my list so far:

  • Maintain a regular bedtime schedule. No matter where I am with a project, sleep is important.
  • Spend a few minutes playing with my puppy because he deserves attention too (and he lets me work after he gets his attention)
  • Take a more realistic look at what is involved in each project and add more “slush time” so I am not time-crunched as quickly.

Have you set boundaries for yourself in freelancing? Discuss them below.

Transitioning

Many life changing events (both professional and personal) have been occurring and I apologize for not being more regular in my blog.

Professionally, I will be officially making the transition from full time to freelance. There had been some back and forth because the company I work for wants to keep me as a contractor, but it is a small company and there were many loopholes to work though. Now it is official.

Transition is sometimes the most difficult part. I am currently still working full time and freelancing at night. I have a few terrific clients I am working with right now and having a great time, but it is time consuming to work both gigs and exhausting while being very pregnant and all of that prep work. I am very excited about my regular clients and eager to get settled into full time freelance.

In the meantime, here are my freelance goals:

    Rework this website to have it better organized
    Consider splitting my blog and online portfolio into separate sites
    Blog at least twice a week
    Get my logo finally finished for my website and business cards

I hope to have everything ready to go sometime in May after maternity leave. In the meantime, please be patient. Feel free to give me freelancing tips or work at home mom tips in the comments below!

The Art of Negotiation: What You Need to Get the Gig

This past year, I have been moonlighting as a freelance editor/writer while still maintaining a full time job. This paycheck security meant that I could take or leave projects with no real financial burden. This means I slacked a bit when it came to 1.) Looking for new clients and 2.) Securing the contract.

As I transition now into full time freelance, I do find myself with more anxiety when it comes to finding enough work to cover the bills. Every freelancer goes through this phase as they are first starting out to make their brand known. The safety net is being pulled out and now I better step up the performance.

Freelancing means you have the ability to set your own price. However, clients do not have to agree to that price. Then it is up to negotiating to compromise on a price. Since I still consider myself a newbie in the freelance business, I tend to set my prices too high simply because I overestimate how long a project will take to complete. However, if you price to high, it could scare clients off where they will not bother to negotiate any longer and look for someone else.

On the other hand, if you price is too low, a client will not think you are skilled in your profession or that you fail to grasp what is involved in the project. I am guilty of both, and found that my best bet is to research what others in industry charge for similar projects and try to break down each project into each step involved. I add up a price quote from each individual task to get the overall price to charge.

My latest example:

Client needs a manual overhaul, but felt my price was too high. I decided to break down the project into steps:

1.) Phone calls, meetings, and any other correspondence to obtain materials.
2.) Learning the software program for basic understanding.
3.) Reviewing manual materials and compare it to the software to see where the breakdowns occur.
4.) Reorganize and edit the manual (Obviously, this should take the bulk of the time.)
4.) Updating screen shots to reflect any changes.
5.) Review and finalize the finished project and compare it to the checklist to make sure all client needs were met.

I learned that sometimes the client just needs a better breakdown of the total project cost to know where their money is going. Also, knowing that this client will have future work for me makes me work harder to keep the client, even if that means I might have to cut costs initially.

Freelancers, please feel free to add your tips and tricks below when negotiating with new clients.

Sprints: Freelancing with a Baby or Toddler Around

Katharine O’Moore-Klopf, ELS, a board-certified editor in the life sciences, has been self-employed since 1995. She has helped researchers in more than 20 nations get their articles published in more than 35 US and UK biomedical journals by removing language barriers. On Twitter, where she networked her way into coauthoring a book, Katharine’s handle is @KOKEdit. Learn more about her at http://www.kokedit.com.

One of the best techniques for dealing with seemingly daunting projects is to break them down into a series of small tasks. When I went freelance full time at the start of 1995 just two weeks after giving birth to my second child, I intuitively used that technique. It worked so well that I employed it through that child’s toddlerhood and preschool years—and then used it again after giving birth to my third child. My workday logs back then read as if I were doing a series of sprints. My second child is now a high school senior and my third child is now a fifth-grader, and both they and my editing business are still thriving. Hey, childless colleagues who doubted years ago that I’d survive, are you listening?

When each of my two sons was a baby or a toddler, my workdays were spread out over a 12-hour period—though I got nowhere near 12 hours’ worth of work done—and ran something like this:

• Breastfeed the baby/feed the toddler. Get Child dressed for the day.
• Eat breakfast myself once Child is settled.
• Take a shower while my mother-in-law watches Child.
• Begin answering e-mails and editing.
• Stop to breastfeed, diaper, read to, or play with Child.
• Do some more editing.
• Stop to breastfeed, diaper, read to, or play with Child.
• Do some more editing.
• Feed Toddler lunch and eat my own lunch.
• Do some more editing.
• Stop to breastfeed, diaper, read to, or play with Child, or put Child down for a nap.
• Do some more editing.
• Stop to breastfeed, diaper, read to, or play with Child.
• Continue as needed.

Compare that with my current schedule: http://editor-mom.blogspot.com/2011/08/do-freelance-editorial-professionals.html.
In 2002, I posted to a freelancers’ e-mail list some tips for surviving self-employment when you’re a new parent. I wrote:

I work 25 to 30 hours a week, without using day care, and I have an 18-year-old daughter, a 7-year-old son, and a 4-month-old son. I’ve done things this way for my last two children, so I’m thinking my system works. In case some of these things work for you, I’ll give you my tips. Take what works for you and chuck the rest; the best advice I can give you is that you are the expert when it comes to the needs of your child. I’m not trying to be preachy here; these things just work for me:

1. Purchase a baby sling-type carrier. (If you want a list of businesses—and their web-site addresses—where you can purchase one, let me know. I have it set up as a Word document.) “Wear” your baby in the sling as you work. I’m doing that very thing as I type to you right now. Your baby will nap and be calm in the sling because he or she knows you’re right there. Your life partner can also wear your baby for great parent–child bonding.

2. If you’re female, breastfeed. It’s the healthiest thing you can do for your baby, and it’s the easiest and cheapest way you can feed him or her. My 4-month-old nurses in the baby sling while I work, as did his brother before him. Bottle-feeding in a sling can work too.

3. Don’t answer the phone if you don’t have to during working hours. I have a dedicated work phone line and keep the answering machine on. The tape says I’m “either editing right now or away from my desk. Please begin speaking after the tone, and if I’m available, I’ll pick up the phone.” If you really, really need to communicate with a client but your baby’s fussy, which means you can’t talk on the phone, settle Baby in the sling, let Baby latch on if you’re breastfeeding, and then call or e-mail your client.

4. When you sleep at night, sleep with the baby in bed with you and your life partner. You and Baby will both sleep better because you don’t have to stumble groggily out of bed to go get Baby from the crib to feed him or her, and Baby will be secure, even while sleeping, in the knowledge that you are right there. While you’re sleeping, turn the alarm clock away from your line of sight. If you don’t really know how long you’re up during the night, you won’t feel as sleep-deprived.

5. Get your life partner to take over care of Baby when he or she comes home from work (if your partner isn’t self-employed), except for breastfeeding if you’re the one who’s breastfeeding. You need physical space to rejuvenate yourself so you can do intensive parenting during the work week.

6. Know that your workday will stretch throughout the day. I start work sometimes at 8:30 a.m. and don’t finish until 7 p.m. But I do only 5 or 6 hours of work total, taking breaks for meals, playing with my kids, supervising homework time, showering, etc.

7. Avoid working weekends whenever possible. You need this time for fun with your family. Your life partner needs you and you need him or her.

8. Get relatives and friends to help out with care of Baby. My in-laws live in the downstairs apartment of the house that my husband and I own. Now that my mother-in-law’s retired, she comes upstairs in the morning so I can do a few household chores, get out for a 1.5-mile walk, and shower. Before that, my father-in-law is outside waiting at the bus stop with my 7-year-old son so that I can give the 4-month-old his first nursing of the morning. Then at lunchtime, my mother-in-law comes back up and plays with the baby for a while so I can have the use of my entire body for my own lunch. Getting your own physical space is very important for recharging your emotional batteries. I didn’t have the luxury of help from my in-laws before they retired; I just did it all myself when my second child was a baby. That was when I hugely appreciated my husband’s taking over the second child’s care when he got home from work.

9. Make sure you have plenty of friends and mentors—live and in person or online—to vent to and compare notes with. Support is critical.

10. Become very, very good at multitasking.

And when my third child was a toddler, I added these tips for my colleagues:

11. Occasionally, when cash flow is good, my toddler will spend three hours, three days a week, at the in-home day care center that my next-door neighbor runs. He doesn’t really need the care, but he gets to play with friends there. If you can make similar arrangements, you’ll get in some good working time.

12. Track your working time, which you’ll get in fits and starts, with time-tracking software that allows you to add up your work periods each day.

13. My office is in my kitchen [and it still is, in 2012], which flows into the living room without any interrupting walls. My husband put up baby gates so that the kitchen–living room area was like one giant playpen containing me and my toddler. This allows the toddler to run over to me and ask me to read books to him at my desk and then run off back to the living room to play. He naps right beside my desk. I nurse him to sleep on my lap as I work, and then when he’s soundly sleeping, I lower him into the rocking baby seat next to me. If you can set up your working space so that you and your child have quick access to each other, working with your child around will be much easier.

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